Media research

Continuous research
• Media Research of audience (TV, press and radio) - DAR (day-after-recall) method
• Research the audience of regional media (TV, press and radio)
• The data is provided in special software for media analysis and planning

Media research projects with special designs
• Attitudes and behaviors of the media audience (quantitative and qualitative methods)
• Evaluation of new concepts (e.g. programme elements, ads)
• Media panels
• Evaluation of websites (e.g. content, structure, design, etc.)
• Music Tests
• Media clipping (TV, radio, press)
• Content analysis